Fast fashion: French MEPs vote unanimously against flash fashion
While the bill to curb fast fashion was adopted unanimously by the National Assembly on 14 March, making France the first country in the world to legislate on this subject, the European Parliament attacks textile waste.
A new step was taken on 14 March in the fight against fast fashion. The French Members adopted, with amendments and unanimity, at first reading, the draft law aimed at reducing the environmental impact of the textile industry, which provides for a malus, a mandatory environmental display and a ban on advertising for ephemeral fashion brands. France is thus the first country in the world to legislate to counter ephemeral fashion. The text must now be examined by the Senate.
The key measure of this bill remains the creation of amaluswhich should be linked toenvironmental scoreproducts. The amount will befixed by decree. In the long term, it could amount to EUR 10 per product in 2030, with a ceiling of 50% of the selling price. An amendment provided for a gradual increase with a first level of EUR 5 in 2025.
The text will also prohibit advertising for fast fashion products as of 1 January 2025 and the promotion of companies, brands and brands. Fines of up to EUR 20 000 for natural persons and EUR 100 000 for legal persons may be applied in the event of non-compliance with these prohibitions.
The European Parliament, for its part, adopted its position on 13 March on a text designed to oblige clothing operators to bear the costs of separate collection, sorting and recycling of textiles, clothing and footwear. This text is not only about textile waste, it is a waste directive in general, which also addresses the issue of food waste. If the European Commission called for implementation 30 months after the entry into force of this directive, the European Parliament has shortened the deadline to 18 months. Will be affectedclothing and accessories, blankets, bed linen, curtains, hats, shoes, mattresses and carpetsand products containingleather, synthetic leather, rubber or plastic.
The text will be taken over by a new mandate after the European elections in June 2024. It could be reshaped as some EU Member States have already adopted regulations requiring market makers to finance the end-of-life of their products, such as the Netherlands, Belgium, Germany, Denmark, Sweden and Finland. In France, the Refashion eco-organism, financed by brands and distributors, is the driving force behind the collection and sorting of clothing at the end of its life, with the avalanche of the state. A financial bonus scheme was also introduced in 2023 (cf.CSR: Financial bonus for sustainable textiles in 2023).
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Source(s): National Assembly | Fashion network | Fashion network
Editor(s): C. Bedouin